I’m Sara, a Creative Art Director and Senior Graphic Designer based in sunny Barcelona, collaborating with clients and teams globally.
My work focuses on creating and directing visual systems where simplicity and complexity, function and expression, coexist. Through
a strategic approach to typography, imagery, colour, and composition,
I craft cohesive and impactful visual experiences across branding, UX/UI, and campaigns. I lead creative projects from concept to execution,
ensuring design solutions are both innovative and functional. My main focus is to design outstanding experiences and develop brands centred on sports, fashion, beauty, and culture.
I have worked with brands such as FC Barcelona, Ambilight, TOUS, Goa Organics, and Castañer, as well as with football legend Andrés Iniesta.